Aims & objectives

The aim of this course is to equip participants with the knowledge, conceptual frameworks, and tools necessary to measure and assess confidence in vaccines and to manage complex communication and trust-building challenges, including risk and rumour management. At the end of the course, students will be able to:

• Understand drivers of low confidence in different vaccines in various contexts and for various population groups
• Understand how issues of low confidence and trust can impact on immunisation programmes and vaccine uptake
• Measure vaccine confidence and identify drivers of distrust
• Implement effective interventions and strategies to build trust and manage risks around vaccines.