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Achieving the 'good life': Why some people want latrines in rural Benin

Social Science & Medicine, 2005; 61(11):2446-2459
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pub_id
15949883
pubmedid
15949883
ISI
233072000018
reference_type
Journal Article
author
Jenkins, M. W.; Curtis, V.
title
Achieving the 'good life': Why some people want latrines in rural Benin
secondary_title
Social Science & Medicine
ISBNISSN
0277-9536
volume
61
number
11
pages
2446-2459
year
2005
abstract
Nearly half the world's population lacks basic sanitation to protect their environment from human fecal contamination. Building a latrine is the first step on the sanitation ladder in developing countries where a majority of the population defecates in open or public areas. Public health programs to improve sanitation have consistently framed promotional messages in terms of fecal-oral disease prevention and largely fail to motivate changes in sanitation behavior. A qualitative consumer study using in-depth interviews with 40 household heads was carried out to explore the decision to install a pit latrine in rural Benin. The motives for installing a latrine are reported and variations across the interviews are examined. The paper asserts that at least one active drive (desire for change or dissatisfaction) from among 11 found is needed to motivate latrine adoption. Drives involved prestige, well-being, and situational goals. Health considerations played only a minor role, and had little if anything to do with preventing fecal-oral disease transmission. Drives varied with gender, occupation, life stage, travel experience, education, and wealth, and reflected perceptions of the physical and social geography of the village, linked to availability of open defecation sites, social structure, road access, and urban proximity. The results have broad implications for new messages and strategies to promote sanitation in developing countries. (c) 2005 Elsevier Ltd. All rights reserved.
keywords
sanitation; latrines; consumer behavior; motivation; marketing; Benin Innovations; diffusion; culture
secondary_author
place_published
publisher
number_of_volumes
tertiary_author
tertiary_title
edition
date
Dec
type_of_work
subsidiary_author
alternate_title
Soc Sci Med
call_number
accession_number
15949883
custom_1
WOS OK
custom_2
Unknown
custom_3
custom_4
10.1016/j.socscimed.2005.04.036
custom_5
Subscription Required
custom_6
10
label
2016-10-18
notes
Article
url
http://www.ncbi.nlm.nih.gov/entrez/query.fcgi?cmd=Retrieve&db=PubMed&dopt=Abstract&list_uids=15949883
author_address
Univ Calif Davis, Dept Civil & Environm Engn, Davis, CA 95616 USA. Univ London London Sch Hyg & Trop Med, Hyg Ctr, DCVB Unit, London WC1E 7HT, England.
library
S0277-9536(05)00207-8 10.1016/j.socscimed.2005.04.036 15949883
date_accepted
date_online
created
2005-12-01 15:49:31
modified
2016-07-08 00:00:00
library

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<ArticleId IdType="doi">10.1016/j.socscimed.2005.04.036</ArticleId>
<ArticleId IdType="pubmed">15949883</ArticleId>