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Behaviour change for better health: nutrition, hygiene and sustainability

Newson, R. S.; Lion, R.; Crawford, R. J.; Curtis, V.; Elmadfa, I.; Feunekes, G. I. J.; Hicks, C.; van Liere, M.; Lowe, C. F.; Meijer, G. W.; Pradeep, B. V.; Reddy, K. S.; Sidibe, M.; Uauy, R.
Bmc Public Health, 2013; 13
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Centre for Global Non-Communicable Diseases (NCDs)

pub_id
23530770
pubmedid
23530770
ISI
318873200001
reference_type
Journal Article
author
Newson, R. S.; Lion, R.; Crawford, R. J.; Curtis, V.; Elmadfa, I.; Feunekes, G. I. J.; Hicks, C.; van Liere, M.; Lowe, C. F.; Meijer, G. W.; Pradeep, B. V.; Reddy, K. S.; Sidibe, M.; Uauy, R.
title
Behaviour change for better health: nutrition, hygiene and sustainability
secondary_title
Bmc Public Health
ISBNISSN
1471-2458
volume
13
number
pages
year
2013
abstract
As the global population grows there is a clear challenge to address the needs of consumers, without depleting natural resources and whilst helping to improve nutrition and hygiene to reduce the growth of noncommunicable diseases. For fast-moving consumer goods companies, like Unilever, this challenge provides a clear opportunity to reshape its business to a model that decouples growth from a negative impact on natural resources and health. However, this change in the business model also requires a change in consumer behaviour. In acknowledgement of this challenge Unilever organised a symposium entitled 'Behaviour Change for Better Health: Nutrition, Hygiene and Sustainability'. The intention was to discuss how consumers can be motivated to live a more healthy and sustainable lifestlye in today's environment. This article summarises the main conclusions of the presentations given at the symposium. Three main topics were discussed. In the first session, key experts discussed how demographic changes particularly in developing and emerging countries - imply the need for consumer behaviour change. The second session focused on the use of behaviour change theory to design, implement and evaluate interventions, and the potential role of ( new or reformulated) products as agents of change. In the final session, key issues were discussed regarding the use of collaborations to increase the impact and reach, and to decrease the costs, of interventions. The symposium highlighted a number of key scientific challenges for Unilever and other parties that have set nutrition, hygiene and sustainability as key priorities. The key challenges include: adapting behaviour change approaches to cultures in developing and emerging economies; designing evidence-based behaviour change interventions, in which products can play a key role as agents of change; and scaling up behaviour change activities in cost-effective ways, which requires a new mindset involving public-private partnerships.
keywords
; Conservation of Natural Resources; Health Behavior; Health Promotion; methods; Humans; Hygiene; standards; Nutritional Status; World Health;
secondary_author
place_published
publisher
number_of_volumes
tertiary_author
tertiary_title
edition
date
Mar
type_of_work
subsidiary_author
alternate_title
call_number
accession_number
WOS:000318873200001
custom_1
WOS_OK
custom_2
free resource
custom_3
custom_4
10.1186/1471-2458-13-S1-S1
custom_5
DOAJ
custom_6
10
label
2016-11-10
notes
Newson, Rachel S. Lion, Rene Crawford, Robert J. Curtis, Valerie Elmadfa, Ibrahim Feunekes, Gerda I. J. Hicks, Cheryl van Liere, Marti Lowe, C. Fergus Meijer, Gert W. Pradeep, B. V. Reddy, K. Srinath Sidibe, Myriam Uauy, Ricardo 1
url
://WOS:000318873200001 http://www.ncbi.nlm.nih.gov/entrez/query.fcgi?cmd=Retrieve&db=PubMed&dopt=Abstract&list_uids=23530770
author_address
library
1471-2458-13-S1-S1 10.1186/1471-2458-13-S1-S1 23530770 PMC3605264
date_accepted
date_online
created
2013-06-17 15:11:07
modified
2016-07-08 00:00:00
library

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<ArticleId IdType="doi">10.1186/1471-2458-13-S1-S1</ArticleId>
<ArticleId IdType="pubmed">23530770</ArticleId>
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