Dr Heidi Larson MA PhD

Associate Professor

About Heidi Larson

Dr. Heidi Larson is an anthropologist who currently leads a team studying issues around public trust in vaccines and the implications for immunization programmes and policies.


Dr. Heidi J. Larson is an anthropologist and Director of The Vaccine Confidence Project (VCP); Associate Professor, Department of Infectious Disease Epidemiology, LSHTM; Associate Clinical Professor, Department of Global Health, University of Washington; and Chatham House Centre on Global Health Security Fellow. Dr. Larson previously headed Global Immunisation Communication at UNICEF, chaired GAVI’s Advocacy Task Force, and served on the WHO SAGE Working Group on vaccine hesitancy. The VCP is a WHO Centre of Excellence on addressing Vaccine Hesitancy.

Dr. Larson’s research focuses on the analysis of social and political factors that can affect uptake of health interventions and influence policies. Her particular interest is on risk and rumour management from clinical trials to delivery – and building public trust.  She served on the FDA Medical Countermeasure (MCM) Emergency Communication Expert Working Group, and is Principle Investigator of the EU-funded (EBODAC) project on the deployment, acceptance and compliance of an Ebola vaccine trial in Sierra Leone.





More details about my research can be found here.

Research areas

  • Adolescent health
  • Behaviour change
  • Decision analysis
  • Ethnography
  • Global Health
  • Health policy
  • Public health
  • Research : policy relationship
  • Risk
  • Social and structural determinants of health
  • Vaccines


  • Anthropology
  • Policy analysis

Disease and Health Conditions



  • World

Other interests

  • Advocacy
  • Communications
  • Ethics And Human Rights
  • HIV
  • Immunization,Vaccine
  • Pandemic
  • Pandemic Influenza
  • Participation
  • Participatory Approaches To Health
  • Public Trust
  • Social Epidemiology
  • communications strategy
  • international partnerships
  • public engagement in science
  • social determinants of health
  • social justice
  • young people
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